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PrideSource – Scarab Club Unveils Marketing Campaign: ‘We Know Detroit by Art’

DETROIT – It’s an organization rich in history and poor on public relations. The Scarab Club, which turns 110 next year, has not always done a good job of promoting itself. But thanks to a powerful new marketing campaign done gratis by the Mars Agency and promoted by Marx Layne Public Relations, the Club is hoping for a rebirth.

Source: PrideSource – Scarab Club Unveils Marketing Campaign: ‘We Know Detroit by Art’

Historic Detroit Arts Institution ‘The Scarab Club’ to launch major branding initiative

The Tell Us Detroit News Network covers news, business, Black History Month celebration, African American History Day, autos, sports, PBS News Hour Live Stream, Week Nights At 6PM EST, lifestyles and more in Metro Detroit and all of Michigan regularly updated online at www.tellusdetroit.com.

Source: Historic Detroit Arts Institution ‘The Scarab Club’ to launch major branding initiative

The Scarab Club in Detroit to announce it’s “Rebirth of an Arts Institution”

The Historic Scarab Club Ushers In A New Era With New Campaign, “We Know Detroit By Art”


The Scarab Club has been a part of cultivating and incubating Detroit’s artists and musicians for close to 110 years. This week the Scarab Club has unveiled a new marketing campaign to bring more attention to the work they do fostering the creative community in the city of Detroit. The Scarab Club partnered with The

Source: The Historic Scarab Club Ushers In A New Era With New Campaign, “We Know Detroit By Art”

Detroit Historic Scarab Club to Launch Major Rebranding Campaign – DBusiness Daily News


The Scarab Club in Detroit’s Midtown district will unveil a major rebranding campaign in early June, aimed at increasing community awareness of the nearly 110-year-old arts institution, with the message, “We know Detroit by Art.”

Source: Detroit Historic Scarab Club to Launch Major Rebranding Campaign – DBusiness Daily News

Scarab Club’s latest rebirth emphasizes art at historic club’s heart | C & G Newspapers

DETROIT — For an arts and culture destination, the Scarab Club’s location — directly behind the Detroit Institute of Arts, at the corner of Farnsworth and John R streets — couldn’t be more

Source: Scarab Club’s latest rebirth emphasizes art at historic club’s heart | C & G Newspapers

Magical Realism of Whitney Snow Press Coverage

The Michigan Chronicle 2016-07-08

Detroit News 2016-07-22

Detroit Art Review 2016-07-27

Scarab Club Rebirth – Tell Us Detroit

The Scarab Club in Detroit to announce it’s “Rebirth of an Arts Institution” – WXYZ Channel 7

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